Using Twitter for your business is a great plan, but I’m not just talking about the free organic service. I’m talking about Twitter for Business, their ads system. Did you know Twitter has ads? Some people don’t. They don’t show …

On Twitter, if you want to survive, you need a constant influx of new followers. Individual people will come and go, but what you need is sustained growth. That’s why, once you’ve been using the platform for a while, …

I see a lot of marketers comparing the different social media ad offerings, as if they’re so limited in budget and scope that they can only choose one. Frankly, this is a pretty bad outlook to take; it doesn’t …

Let’s face it; Twitter is all about the followers. Just look at the name of this site! You want more followers for your account, and you don’t want to pay a ton to do it. You want to avoid …

Twitter is one of, if not the most timely of the social networks. With the unfiltered feed – no longer the default, but still – and with the emphasis on frequent, up to date communication, it’s the go-to place to …

Twitter verification is something of a controversial subject among certain subsets of people using the site. Some people don’t care one way or another about verification, and the majority of users pay attention to it only when an imposter account …

In the last couple years, the idea of social media timing has come strongly into play. People want to know, not just whether or not they should use a social network, but how often they should post to any given …