Twitter ads are paid ads, and paid ads have an attraction for all manner of businesses. Bob’s Shoe Shack wants to use Twitter ads to attract local shoe-needing citizens. Coca-Cola wants to use Twitter ads to promote the latest eSport …

Your Twitter account has two names associated with it. One of them is your username, which is the actual @name you use to log in, and which appears on your profile in light gray. It’s also what people use to …

Ever since Twitter opened up their verification process to public applications via form, I’ve been writing pretty much non-stop about it. It’s big news, and I’m not the only one that thinks so. Why is it, though? What’s the big …

This question comes up surprisingly often. People wonder; is their Twitter account worth anything? Could they sell it and profit, or would that get them in legal trouble?

This is actually several related questions. There are a lot of considerations …

Gaining an Instagram audience is very much like the mythical journey of a thousand miles; it’s just one step after the next. Nothing you do – well, nothing short of being struck by the lightning of a viral surge – …

Now that you’ve read that title, what fan and follower am I talking about? Is it a Facebook fan? A Twitter follower? A Google+ Follower? There’s a terminology problem for social media interactions, and it’s made worse by the fact …

As far as anyone can tell, there is no minimum number of followers necessary to earn Twitter verification. Verification is handed out to a wide range of accounts for a number of different reasons, and many accounts that seem like …

When you think of bots on a site like Twitter, the first thing that comes to mind is likely to be spam. Bot accounts run rampant, after all; botnets control thousands or millions of them, to whatever nefarious purpose …

Twitter widgets are essential for hooking up your website and your Twitter audiences. They allow you to do all sorts of cool things, from click to tweet to embedded feeds. Here are a bunch of different options to pick from…