Twitter doesn’t have to be a time-intensive platform. Plenty of power users limit their time specifically because it’s a time sink; if you get caught up in it, you can be stuck for hours per day. If you establish limits …

Twitter is one of, if not the most timely of the social networks. With the unfiltered feed – no longer the default, but still – and with the emphasis on frequent, up to date communication, it’s the go-to place to …

Facebook has ads that aren’t designed to promote a site; rather, they encourage users to like your page, keeping them on Facebook and growing your audience. They’re called “likes” campaigns. Twitter has much the same thing, with their Followers Ads, …

Twitter isn’t just for brands and businesses. It’s not just for casual users posting jokes at each other. It’s not just for YouTube producers, tossing their new videos to the winds. Anyone can carve out their niche, up to and …

If you’re learning about Twitter marketing or you’re a veteran looking to explore more advanced techniques for growing your audience, one idea you’ve probably come across is the follow/unfollow method. I like to call it the FU method, partially as …

There are a lot of different methods for growing a following on Twitter. They range in morality from the purely white hat, completely authentic brand building to the amoral or immoral, gray and black hat techniques. One such popular technique, …

Twitter can and will suspend your account if you use automation in a bad way. However, there are plenty of ways you can use automation appropriately, without risk of being suspended. As with most tools, it’s how you use it …

On the face of it, Twitter seems like a simple platform. You post short messages, you accumulate followers, you link them to your site, and it all just works. Of course, that’s far from actually the case.

Twitter is full …

So you know how on Twitter, when someone posts a link to their website, Twitter creates a box that has a thumbnail image, a title, a description, and a URL for the destination page? It’s really common. It makes standard …