It should come as no surprise that I am a proponent of using Twitter for marketing. There’s no shortage of posts written about the subject, both on this blog and on others. We’ve covered Twitter ads, social listening, …
Posts written by James Parsons:
Twitter
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10 Case Studies of Companies Using Twitter for Marketing
Posted by James Parsons on August 18th, 2022
Instagram
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25 Tools to Help You Audit Your Instagram Profile
Posted by James Parsons on August 11th, 2022
Running an Instagram profile can be as much or as little work as you want it to be. You can run it extremely casually, posting whenever you feel like it and letting the growth come as it may. You can …
Social Media
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How to Promote a Facebook or Instagram Live Video
Posted by James Parsons on August 4th, 2022
More and more, live video and livestreaming is becoming the wave of the future. It’s somewhat difficult for brands to accomplish on a whim, which means there’s a high barrier to entry. That barrier to entry means those who are …
Instagram
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15 Ways to Add Text to Your Instagram Photos
Posted by James Parsons on July 30th, 2022
Instagram captions are powerful, what with their hashtags and their high character limits and the ability to tag people. However, captions need the user to click through to the image itself to read. If you want your text to be …
Social Media
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25 Free Scheduling Alternatives to Hootsuite and Buffer
Posted by James Parsons on July 22nd, 2022
Buffer and Hootsuite are two of the best social media apps available. However, since Buffer is somewhat limited in its free plan, and Hootsuite can get annoying with its cajoling you to upgrade, I can fully understand why anyone might …
Instagram
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How to Add Your Latest Instagram Photos to Your Website
Posted by James Parsons on July 16th, 2022
Any time you have both a blog and a social media feed, it stands to reason that you want to integrate them. You can post links to your blog posts in your social feed, but what about the other direction?…
Twitter
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The Best Scripts on IFTTT for Twitter Profile Management
Posted by James Parsons on July 15th, 2022
IFTTT is a great tool, and yet a surprising number of people either have never heard of it or used it even if they have. I’m here to tell you that, at least where Twitter is concerned, you can use …
Instagram
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Combin Review: Easily Manage Multiple Instagram Accounts
Posted by James Parsons on July 14th, 2022
Instagram is famously difficult for marketers to use, for varying reasons throughout the lifetime of the site. At first it was only usable via mobile, though eventually a desktop version was created. They still allow very few third party apps, …
Twitter
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Updated Guide on Twitter’s Banner, Header, and Photo Sizes
Posted by James Parsons on July 13th, 2022
Twitter, like most websites, changes from time to time. One thing Twitter makes changes to is their layout, both in very major ways, and very minor ways. Some changes are major, like turning favorites into likes. Other changes are more …
Twitter
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Are Twitter Ads Worth it To Get New Followers?
Posted by James Parsons on July 12th, 2022
If you asked me a few years ago if I thought Twitter ads were worth the money, I might have told you no. I might have thought about it for a bit, but at the end of the day, they …